Ii comes from the Italian for ‘oh yes’, or maybe ‘as if’, if you want to go Latin.

What isn’t in doubt is that the online store Etsy is the biggest thing to hit the craft world since Martha Stewart.

And now Dorset has its own Etsy Team which has just held its first dedicated craft fayre.

Fayre organiser Sarah Ricketts, who sells her own abstract art and jewellery through her Etsy shop, Deliciousbits, explains.

“It’s easy to see why so many people are so passionate about Etsy because when you’re doing a craft you don’t really know whether people like what you do or want to buy.

Being able to sell through Etsy allows you to discover this and the feedback you get from sales gives you a tremendous boost,” she says.

She launched her Etsy shop in February, after failing to find a suitable outlet for her work.

“Once my shop was up and running I searched around for communities I could talk to because crafters can be quite isolated and I discovered that Etsy had a Dorset team.”

However, for many crafters even this isn’t enough and Sarah started looking around for fellow makers to meet in real-time.

“We had 11 members and they gave me wonderful advice, about how to improve my online store; better photographs, better search engine optimisation and they mentioned they were looking for venues to hold a Dorset Etsy craft fayre,” she says.

After talking to her bosses at her day job, as a designer with Hoburne Holiday Parks, they offered the space and Sarah launched an internet campaign to gather exhibitors.

“In the weeks leading up to the craft fayre we got up to 200 new Dorset Etsy members,” she says.

Despite a baking afternoon and stiff competition from a certain Andy Murray, the craft fayre attracted enough visitors for the group to decide to hold another one.

It’s easy to see why Sarah is so enthused about her work but why does she think crafting has boomed so comprehensively?

“I think that in this economic situation people have been quite down about work and money and for many, crafting has helped them earn some spare cash and find something to enjoy not connected with work,” she says.

“If you’re like me and you enjoy your work but you’re always tinkering with some project, it’s a wonderful way of making you feel good. And having an online community that you can then actually meet is fantastic.”

etsy.com/uk/teams/14319/dorset-etsy-team