Earlier this week, John Lewis in Southampton unveiled the £3million transformation of their Westquay store.
Part of this includes new 'experience playgrounds' on every floor as well as a rooftop garden and a farm shop stocking produce from their Leckford Estate in Hampshire.
The new concepts on offer include:
- Advice from interior designers at the World of Design, ranging from free 15-minute drop-in appointments to home visits helping customers remodel their living spaces.
2. Courses ranging from pan-Asian cooking to home baking at the Waitrose Cookery School.
3. A roof garden filled with apple trees. From December 5, it will offer a menu inspired by the countryside.
4. A farm shop selling items from the Leckford Estate, 25 miles from the Southampton shop.
5. The Download, an arenea for offering impartial advice on choosing and setting-up gadgetry.
6. The Style Studio, where men and women can take advice from personal stylists, with walk-in wardrobes replacing fitting rooms. Customers can have a glass of wine as they choose from racks of clothes. Men who do not want a formal styling sessions can book a free “walk and talk” style session on the shop floor.
7. The Beauty Society, offering personal consultations and make-up talks, with customers able to experiment with different brands and styles.
8. The Experience Desk, a concierge service where customers can book sessions or buy gift experience packages.
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