A FAMILY-run jewellery business is introducing lab-grown diamonds which can be created in weeks – compared with nature’s one to three billion years.

Charles Nobel in New Milton says it is bringing more choice to its collection for Christmas by launching the new range.

Lab-grown diamonds are created by subjecting a diamond seed to extreme temperatures and pressures, with rough lab-grown stones crystalising within three to four weeks.

Piers Bollard, director at Charles Nobel, said: “For as long as any of us can remember, diamonds have been the most coveted of gemstones. The introduction of lab-grown diamonds is now causing shockwaves in the world of jewellery.

“The techniques and processes for making these products has become exceptionally refined over time, so much so that you need highly sophisticated detection machines to be able to tell the difference between lab-grown and natural diamonds. The structure, hardness and optical properties are all the same, and lab-grown diamonds go through exactly the same process of cutting and polishing as a natural stone.”

The business says it will offer a range of cuts and the option to personalise jewellery using its Tailor Made service. Its existing natural diamond collection is being extended to cater for a broad range of customer needs, it says.

Mr Bollard said: “Diamonds are renowned for their special qualities and rich sentimental value. With Christmas approaching, we wanted to make these beautiful stones more accessible by expanding our range, enabling more people to enjoy truly special pieces they can cherish forever.

“Purchasing a lab-grown diamond doesn’t mean you’re compromising on quality by any means. As diamond specialists, we are committed to using the best quality stones out there through our strong network of suppliers.”

Lab-grown diamonds have become increasingly popular, with producers citing their identical properties to natural diamonds and lower prices, as well as their environmental and ethical credentials. 

Luxury brands including DeBeers, Louis Vuitton and Tiffany are among those which have invested in lab-grown diamond production.

Mr Bollard: “Purchasing a lab-grown diamond can be as much as 10 times more cost-effective than opting for its natural counterpart. However, we appreciate that natural diamonds will remain a preference for many, which is why our lab-grown collection is simply an extension of our current offering – not a replacement. Choice is key, and we hope our new range enables more people to experience the joy these beautiful stones can bring.”